Breaking Out of Routine and Habits
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A story about how New tactics helped my work...

I was working for a human rights group that had/has atendency to use particular tactics because they are what we assume our constituents and supporters are most familiar with. We had a national meeting planned where the campaigners would be describing the campaigns for the year ahead and energising people to get involved. Our narrow thinking was frustrating, and seemed to discourage creativity. So I spent some time online looking for groups that kept a very open mind when selecting tactics. This was when I first discovered New Tactics and the great collection of case studies of such a wide range of tactics. In particular, I remember an anecdote about people in Turkey (I think!)  banging on saucepans and turning lights on and off at night to communicate to government their discontent with electricity prices. At least I think that was the tactic! Anyway, I shared this and other tactics from NT's website with the human rights campaign volunteers as a way to say 'anything is possible!'... and it worked. We were off to a great start in our planning and ended up using some innovative, creative and inclusive tactics.

Thanks New Tactics! 

James Whelan the Change Agency

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