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Framing the message: Turning an opponent’s message into a win for Black women’s reproductive rights

Sometimes non-profit sector campaigns may actually put people’s human rights at risk. In early 2010, a pro-life organization in Atlanta, Georgia launched a campaign which called for legislation that would criminalize abortions provided to Black women. To protect and ensure reproductive rights for Black women, the SisterSong Women of Color Reproductive Justice Collective created a counter-campaign that used the opponent’s message and brought to light its negative implications for civil and women’s rights. 

Engaging key stakeholders for resolving land disputes

This tactic of targeting absentee landowners as key stakeholders was non-confrontational and proved effective to target. The community created specific alliances with influential absentee landowners who were initially, and often unknowingly, part of the violation process. Recognition of the importance of the cooperation of this target group led to the success of the movement.

Sharing stories of political prisoners and their relatives to pressure for their release

The Center for Human Rights & Development (CHRD) is a Sri Lankan NGO founded by a group of human rights lawyers and activists. It has facilitated the release of approximately 400 political prisoners by widely sharing stories of political prisoners and their relatives.

Uniting grassroots organizations with specialists to challenge World Bank policies

In 1999, International Campaign for Tibet (ICT) successfully pressured the World Bank to relinquish its funding to China’s Western Poverty Reduction Project through a two-pronged approach of mobilizing at the grassroots level to lobby the U.S. government and convincing Washington specialists to draft a claim to the World Bank investigation panel listing the internal policy violations.

Mobilizing advocates to pressure local governments to pass resolutions against legislation that violates human rights

The Bill of Rights Defense Committee (BORDC) mobilizes local advocates in the United States to pressure local governments to pass resolutions against the USA Patriot Act. The Act was signed into law in late 2001.

Adopting international human rights conventions at the local level to improve women's rights

The Women's Institute for Leadership Development for Human Rights used the United Nations Convention to End Discrimination Against Women (CEDAW) to advocate for human rights at the local level.  Although CEDAW has not been ratified by the United States and thus cannot be invoked, WILD for Human Rights decided to apply it at the local level, in San Francisco, as a tool to combat issues such as discrimination and domestic violence.  They implemented CEDAW as a legislated municipal law with the exact wording of CEDAW; thus making it binding legally. 

Reframing the issue of poverty as a human rights issue

A group of women in the poorest district of Pennsylvania came together in 1991 and organized the Kensington Welfare Rights Union (KWRU) after welfare cuts threatened their families and community. KWRU sought to reframe the welfare debate as part of a larger fight for human rights, rather than one about personal responsibility for poverty or charity-based responses from governments.

Using petitions to gain public support for a government peace process

Through a drive that encouraged citizens of all political persuasions to sign a petition, the Basque peace group, Elkarri, gave citizens a way to collectively and effectively pressure the Spanish and Basque governments to initiate a peace dialogue.

Since the 15th century the Basque country, on the border between France and Spain, has been disputed territory.

Building public and media awareness to change the minimum wage and policy for sub-contract workers

The minimum wage system was introduced to the Korean labor market in 1988 as a buffer against income gaps. However, it has not performed well in this function as the legal amount was set too low. Furthermore, it often served employers' interest to fix low wages.