Tactics

Creating a fake wedding company and exhibit booth to highlight issues surrounding celebratory gunfire

To combat the use of gun shows at weddings, the Permanent Peace Movement created a fake service company called "Eleguns" to be exhibited at the largest wedding fair in Beirut, Lebanon. The purpose of Eleguns is to create awareness on the lethality and illegality of having such celebratory gunfire.

Establishing a culturally sensitive helpline to assist victims and inform advocacy

Muslim women face many of the same problems as non-Muslim women; however, cultural norms often prevent Muslim women and girls from reaching out for help. The Muslim Women’s Network UK (MWNUK) recognized the need for faith and culturally sensitive services for the Muslim community, and to Muslim women and girls in particular.

Applying international law to gain justice for victims and combat impunity

This tactic provides a pathway for victims of severe abuses perpetrated against them to seek justice denied them in their home country. Although it may require considerable time, the application of universal jurisdiction is gaining recognition by countries around the world as an effective way to internationally combat impunity. Universal jurisdiction is a legal principle of international law that allows national courts to prosecute such crimes regardless of where they occurred or the nationality of the perpetrator or victim.

Establishing a new custom to protect girls and transform societal norms

Modifying societal beliefs and norms are most successful when the change comes from within the community. Such a transformation is now happening after the birth of every girl in the village of Piplantri in Rajasthan, India. Villagers plant one hundred eleven (111) trees to honor the birth of the girl. The new custom aims to counteract the prevalence of female feticide by encouraging parents and villagers to plant trees in honor of a female child. It requires that parents promise to not marry their female child before adulthood, creates a community-funded trust fund for the child, and provides the community with the necessary resources to develop. Villagers have planted over 286,000 trees which are now providing not only a new tradition but environmental sustainability. In addition, villagers have planted over 2.5 million aloe vera plants which protect the trees and provide a source of livelihood. As a result, the ratio of girls to boys in Piplantri village has increased and girls are being given an equivalent position to boys in the village. The Piplantri 111 Trees has now spread to surrounding villages, broadening the respect and protection for girls.

Reducing stigma and stereotypes by “reading” people, rather than books

Human rights violations can easily stem from a lack of interaction and accustom among diverse social groups. By simulating a library checkout of people instead of books, the human library helps foster respectful dialogue between distinctive individuals and their peers, intending to promote understanding on various lifestyles within any given community. Since the first event in 2000, the human library movement has grown immensely, now having taken place in an estimated 70 nations across every region of the world.

Organizing a day of advocacy for musicians and audiences to advance freedom of expression

Everyone has the right to music, both as a mechanism of expression and enjoyment. Freemuse, a Copenhagen-based international organization, established March 3rd as Music Freedom Day, in order to advocate for musicians’ right to freedom of expression; to carry out their craft without fear of oppression, imprisonment, or censorship. Between 2007, when Music Freedom Day was launched, and 2014, more than 100 partners and collaborators in 36 countries have joined the annual event.

Using Mass Protests to Publicize Issues and Galvanize Change

Public gatherings or rallies have long been used as a form of protest against autocratic regimes or to draw attention to a particular issue, cause or inequity. Communication through modern technology has made it easier to mobilize people into participating in mass global protests. The main intent behind a mass protest on a global scale is to draw international attention on a particular issue. The following mass global protests provide examples highlighting this tactic to advance such diverse issues as climate change, inequality, and electoral reform.

Pages